Mauricio is a specialist in digital marketing, branding and sports marketing with more than 10 years of experience managing media and social networks for some world-famous players, he has also managed their personal brands, a key element in European digital marketing startups.

His professional career led him to different companies in Europe,where he worked as Head of Sports Europe and Latam at Sports Digital and Dugout and his contributions have been a key element in the 'go to market' planning and the recruitment process for some of the world’s top league players. He is currently CEO and co-founder of LATOPE Sports and Entertainment, a new company focused on Latin American talent in Europe.